Email Marketing Still Works—Here’s How to Do It Right

Patrick Chambers, IXI

Published on: 07/14/2025

Despite endless new platforms and algorithms, email marketing remains one of the most effective tools for nurturing leads, driving sales, and building customer loyalty. Why? Because it’s direct, personal, and completely under your control. But not all email marketing is created equal—and small businesses often struggle to find the right rhythm, content, and strategy.

MarketingDigital Marketing

Aligning Nonprofit Goals with Effective Digital Marketing Strategies

Patrick Chambers, IXI

Published on: 07/13/2025

In today’s digital age, nonprofits must leverage strategic marketing to amplify their missions, increase awareness, and drive engagement ...

MarketingDigital MarketingNonprofit Marketing

𝗙𝗿𝗼𝗺 𝗖𝗵𝗮𝗼𝘀 𝘁𝗼 𝗖𝗹𝗮𝗿𝗶𝘁𝘆: 𝗢𝗿𝗴𝗮𝗻𝗶𝘇𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗪𝗶𝘁𝗵𝗼𝘂𝘁 𝘁𝗵𝗲 𝗢𝘃𝗲𝗿𝘄𝗵𝗲𝗹𝗺

Patrick Chambers, IXI

Published on: 07/11/2025

Marketing chaos is real. Between social posts, email campaigns, blog content, events, and ads, it’s easy to feel like you’re doing everything—and nothing’s working ...

Marketing

𝗙𝘂𝗹𝗹-𝗧𝗶𝗺𝗲 𝗥𝗲𝘀𝘂𝗹𝘁𝘀, 𝗣𝗮𝗿𝘁-𝗧𝗶𝗺𝗲 𝗖𝗼𝘀𝘁: 𝗧𝗵𝗲 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗮 𝗙𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗠𝗢

Patrick Chambers, IXI

Published on: 07/09/2025

For many small businesses, hiring a full-time Chief Marketing Officer just isn’t feasible. The cost of a seasoned marketing executive can easily exceed six figures annually, not including benefits or bonuses ...

MarketingFractional CMO

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